top of page


The Waterfall Release Strategy: How Emerging Artists Are Rewriting the Rhythm of EPs in 2025 for Spotify and Other Streaming Platform Promotion
Emerging artists in 2025 are embracing the waterfall release strategy—dropping songs one by one to give each track its own spotlight. Gospel singer Ante Ohenlen chose this method for her EP, letting every song speak, breathe, and be pitched individually. In a world obsessed with speed, this slow, intentional approach might just be the future of music promotion.

Oluremi Arowojolu
Apr 143 min read
23 views
0 comments


Innovative Tips and Tricks for Effective Music Promotion Online
Innovative Tips and Tricks for Effective Music Promotion Online In our increasingly digital world, the sphere of music promotion has...

Oluremi Arowojolu
Feb 7, 20247 min read
46 views
0 comments
bottom of page